rocio g logo
rocio g logo



Our store is a completely renovated 300 m2 loft where everything happens. Built not only as our falgship store but as our design/ production headquarters, is an open space where you can feel the brand vibe . Amongst the racks of clothing and handbags you will find our one of a kind pieces and runway collection items.

“We take you on a ride along the west coast ,down the majestic Andes mountains, into the deep pampas and towards the seemingly endless Patagonian sky.”


Rocio G was conceived as a leather brand in 2007, inspired in the argentine culture with a touch of Native American western style. Today—more than a decade later and with many collections behind —this childhood-friend partnership became a ready-to-wear accessories fashion brand that sells worldwide.

Rocio Gonzalez, the founder of the brand, is a creative and talented natural artisan who started this as a hobby: she began by hand painting each piece of the first bag collection. Constantly surrounded by nature and with a very casual-style identity, natural fabrics such us leather are a must for her , not only in her creative process but also in her wardrobe.

Loló Tanoira, co-founder, is a vibrantly creative entrepreneur that boasts a long-standing experience in fashion retail. Cool and effortless, she is able to mix colors and create something great as nobody else can do.